When we introduce people to type, we sometimes tell them too much, or too little. We bias our descriptions, or we don't use the MBTI in the way it was meant to be used. Jean Kummerow, psychologist, management consultant, and co-author of the book Lifetypes, gives six simple guidelines you can use to make sure that you introduce people to type in a way that is clear, unbiased, memorable and easy to relate to.

"Kummerow suggests that you make sure you are describing only the strengths associated with the preferences at first, in your definitions and your examples. Save the negative sides until the person already feels certain about their type, and you can combine it with some constructive advice on how to overcome those negative tendencies."