Most of us carry around a secret desire to make the world better in some significant way. We can't imagine ourselves doing it though, because we just don't think we're the "leadership type." But what if all we had to do was speak and listen in a slightly different way, and suddenly, we'd be connecting with others and changing the world.

Based on interviews with a leadership expert and 13 leaders in social change, this series will help you communicate in a way that you will excite people about what you stand for, and begin to make a real difference.

"Effective leaders don't attack," says John. "In all my years of working with leaders, I've never seen them attack anyone. They attract. That's their secret."